IMPROVEMENT OF THE DIGITAL TRANSFORMATION STRATEGY OF BUSINESS ON THE BASIS OF DIGITAL TECHNOLOGIES
Pavlo Hrynko This paper is a theoretical and methodological substantiation of the provisions for the transformation of business in the digital economy and the development of practical recommendations for the formation of an organization’s digital strategy. The characteristic features of changes in consumer behavior that contribute to improving the business management model in the digital […]
METHODOLOGICAL APPROACHES TO MODELING INFORMATION ARCHITECTURE OF THE ORGANIZATION IN THE CONDITIONS OF DIGITAL ECONOMY
Pavlo Hrynko, Alla Grinko It is significant for businesses, especially in the digital economy, the solution of theoretical and methodological justifications and the development of practical recommendations for building an organization’s information architecture as a holistic description of its key strategies, related to business, information, application systems and technologies, and also their impact on the […]